Levi Chandler Maaia

A new media technologist focused on equitable solutions for a just society.

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A letter to American Cable Assoc. president Matt Polka

May 1, 2009

Matt Polka, President
American Cable Association
One Parkway Center, Suite 212
Pittsburg PA 15220

Dear Matt:

Network neutrality is an issue that I am passionate about both as a broadband operator and a ‘net’ user.  The Internet gained immense popularity as a platform for free speech that was accessible to any person.  The relatively inexpensive cost to post one’s message forced a major shift in media control, allowing upstarts to be on equal footing with media giants in the then new electronic landscape.  The Internet caused innovation, allowed small businesses to compete with very large ones and ultimately kept many small cable operators from falling into bankruptcy in a time when large MSO’s and programmers were eating into video profits.

Today there is a serious threat to the very structure of the Internet that made it so successful.  ISP’s around the nation are clamoring for more control over their pipes, claiming the need for more control over the traffic that passes over their networks.  However this control, if not defined properly could lead to the downfall of the independent operator.

ESPN 360 is a perfect example of how large media stands to take control of the Internet from end-to-end If network neutrality is not embraced.  ESPN’s model is to charge ISPs a fee for each and all subscribers, for access to its content.  ESPN is the first of what will be many,  to demand payment from ISP’s for access to their content.  Imagine if Google began demanding payment from ISPs for subscribers’ searches.  Or the reverse: Cox started charging small Web sites like americancable.org in order to be accessible to its subscribers.

It behooves small [cable] operators to support network neutrality for their own survival.  I imagine that few ACA members are large enough to be in the position to demand payment from a large media outlet for access to its subscribers and will therefore be likely to be asked  to pay for access to corporate media’s content.  Small operators are at a tremendous disadvantage in a non-neutral environment.  I urge the ACA to openly support network neutrality on its Washington agenda.  Please see my attached article from MultiChannel News.

Sincerely,

[signed]

Levi C. Maaia
Vice President, Full Channel

Posted May 1, 2009 at 09:55.

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Life is a freeway: An independent operator’s argument for net neutrality

appeared in MultiChannel News: Voices, November 1, 2006

Net Neutrality is a topic that has crossed my desk several times this year.  Whatever the outcome of this debate,  it has the potential to be as defining an event for our culture,  as the advent of the ‘net was ten years ago.

Many of my counterparts at independent cable companies and large MSO’s will have a variety of opinions on the matter of controlling IP traffic on their networks.  Opponents of net neutrality (that folks who believe that the operators of an IP network should have the right to prioritize traffic) will argue that as the entity that has invested in the network they should have the right to a larger share of profits from commercial IP traffic and to protect the MSO’s content aggregation monopoly with individual customers.   On the other hand, proponents of net neutrality believe that all data packets should be created equal across the Internet.

At first glance it may appear easy to choose sides as an operator. MSO’s do not want to give others a free ride on their networks.  However the value of high-speed internet service is based on the existence of an open and free network and a compromise of such a design might in fact compromise the value and integrity of the current world-wide interconnection of data networks we know as The Internet.

The Internet was founded on the principle of public service and education.  It is only until more recently that its commercial potential has been realized.  This potential, however, is predicated on the fact that it is an open and free method of communication.   If an ISP chooses to control the flow of information,  it in fact could be faced with tremendous public backlash and be branded by consumers as a network with the equivalent of a radar speed trap – a virtual turnpike to be avoided for a faster freeway route.

Should other ISP’s choose to choke competitive products on their national networks it could be an opportunity for cable operators to capitalize on the market value of providing a true open information freeway.

Don’t misunderstand my position.  I accept that an MSO should have the right to segment the cable IP data network for its services.  That is VoIP lifeline telephony should not be compromised by file-sharing and internet downloads.  However ISP’s and MSO’s who choose to oppose net neutrality should consider not only the negative PR but also the long-term effects of the value of the Internet as a product, if they begin to selectively control throughput for select content providers.

Limiting smaller content providers’ ability to reach a consumer via a particular ISP, in fact, could stifle the very explosive growth of the Internet which has made HSI service so ubiquitous and profitable.   Perhaps the best solution is defining a more flexible throughput speed tier structure.  As ‘net growth continues, the need for speed is bringing   down wholesale prices, making upgrades more affordable than ever. Considering that HSI as a product is cheap to offer as compared to TV, investments should be in the infrastructure to provide the best uninhibited connections.

Cable operators of all sizes should seize this as an opportunity to provide premium speeds to those consumers who are willing to pay extra.  Going forward premium speed offerings without content restrictions can be made with excellent profit margins and even better PR.

The real value of the Internet to the consumer is the raging changes that happen in the immediate world of instantaneous communication.  Remember, YouTube and MySpace weren’t created by their current corporate owners, they were acquired.  Would they have existed at all without net neutrality?

Cable can…force a few “preferred vendors” to pay for access to your customers and generate the uncreative and un-stimulated toll-road model that doomed AOL’s “Main Menu” of preferred services five years ago.  Or provide a lightning fast freeway and become the consumers’ choice for a high-speed connection.

Posted April 30, 2009 at 11:01.

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The Sun-Oracle

Oracle has made a commitment to buy Sun Microsystems, a leader in open source software development and support OpenOffice.org is theirs as well as MySQL, the leading open source database platform.  Oracle is the leader in database software and the third largest software company behind MS and IBM, Apple is a mere #32 and local Citrix is #26. http://www.softwaretop100.org/

What might this mean for higher education?  Sun is a very strong supporter of higher-ed.  Will they make a greater or lesser commitment to ed and open source as Oracle?  It remains to be seen.

story link:
http://www.oracle.com/sun/index.html

interesting story on how Microsoft sees open source:
http://news.cnet.com/8301-13505_3-10222336-16.html

Posted April 21, 2009 at 00:58.

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Facebook’s privacy policy uproar

A buzz on Facebook’s (FB) privacy policy  has been working its way throughout the social networking site this week.  Apparently folks are up in arms about specific language which give FB the “non-exclusive license” to redistribute users’ posted content in perpetuity.  While the langage of FB’s site is similar to many social networking and collaboration sites like Google Docs, FB’s is perhaps most intrusive given the amount of content its users post (ie photos, videos, original songs, etc.).

The debate has gotten so much attention that FB has responded with an official corporate discussion board.

This site does a nice job of comparing social networking sites’ terms of service.

Posted February 18, 2009 at 02:23.

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It’s time GOOG dropped the beta on GMail . . . seriously

http://blogs.zdnet.com/Foremski/?p=304&tag=rbxccnbzd1

Posted September 18, 2008 at 09:08.

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My latest project, GreenLink renewable power.

http://www.fullchannel.com/page.php?pg=green

Posted September 16, 2008 at 20:15.

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Is cable missing the IP revolution?

Internet Protocol is undoubtedly the most versatile innovation of the 20th century. More versatile than FM radio or TV, and more powerful than any other computer networking protocol before it, IP has brought communications science fiction to life. And in the 21st century IP is not just for computers anymore. Wireless telephony, digital photography, and yes, even television make use of IP without a traditional PC as the middleman.

For years analysts, columnists, and novelists have predicted that the computer will replace the TV in the American living room. Finally this is coming true. However it is not a PC with a keyboard or mouse folks are adding to the entertainment center but standalone microprocessor-based computing devices like advanced set-top boxes and DVR’s. Standalone appliances like Apple’s iTV are just entering the marketplace to help bridge the gap between desktop and notebook computer, and TV.

But where is cable in all of this? More than a year ago Motorola unveiled beta test of a really nifty network of linked DVR’s and slave boxes that could share programming around the home. At the time TiVo had similar features actually up and running in the marketplace. [Incidentally Motorola’s linked DVR presentation was largely prerecorded. The “demo” was more of a theory than a proof-of-concept.]

Cable remains afraid of IP technology even though MSO’s operate the largest IP networks in the nation. VOD, which for reasons I won’t explore in this brief blog entry, would be far better served with IP content delivery to smarter set tops than channelized server browsing. Cable’s 90’s VOD model is lagging far behind other technologies and its age is showing quickly.

Apple Computer, Inc. of course will be serving up downloadable HD content in no time. Once Apple has overcome the awkward linking of the Mac to the TV it will have a very viable option for TV content delivery. Do you think Netflix will be mailing DVD’s around the country forever? It is working on online delivery to the TV as well. Cable, meanwhile, remains committed to the sluggish real-time VOD channel.

We as cable operators, have a tremendous opportunity, but a shrinking window of time to capitalize on the powerful IP network we maintain before others make better use of it and sell directly to our customers. In speaking with other operators, and hardware and software vendors I hear “fear of opening the door to competing video services” as the number one reason for steering clear of IP video services. The door is already open to the competition and they are lining up to come in. IP is the new Digital Cable – it’s the future. Cable needs to start embracing IP delivery now for its advanced video services to keep the edge over these new competitors’ promising IP advances.

Posted December 12, 2006 at 15:56.

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